Post - Photo 1.JPG

PERNOD-RICARD X CLARK

Lillet wishes to highlight inspiring women through their ideas, their history, their actions. Lillet Her Way shares stories of women who inspire the communities around them to move forward through art, reflection, leadership, compassion, work and taking charge of the world in their own way.

Advertiser

Pernod Ricard

Brand: Lillet

Goals

Notoriété : Faire connaître la marque Lillet et faire connaître le cocktail phare Lillet Vive

Image : Positionner Lillet comme la marque qui amplifie la voix des femmes

Target

Women 18 - 35

Influencers

8 Influencers

Strategy

Creation of the Lillet Vive box for inspiring women

A strategy based on reproducing the Lillet Vive Cocktail step by step to inspire audiences to have a cocktail party with friends.

800K

TOTAL IMPRESSIONS

+445K

EFFECTIVE REACH

2 237

PRIVATE MESSAGES
ON THE RECIPE

7,8%

ENGAGEMENT RATE

Influencers

Jessica Prudencio @jessicaprdnc

Alexe Michaud @alexe.michaud

Tracy Valentine @lilblackgxrl

Jess Megan @jessmegan

Justine Brouille @justinebrouille

Ana Cruz @anacruz

Sarah Ostiguy @sarahostiguy

Maycie @mayciexo

CLARK_influence-LOGO-blanc.png
  • Blanc Facebook Icône
  • Blanc Twitter Icon
  • Blanc Icône Instagram
  • Blanc LinkedIn Icône

MONTRÉAL

4560B, Boul. Saint-Laurent, #203,

H2T 1R3 - Montréal (Québec)

+1 (514) 570 0508

TORONTO

140 Yonge Street #200,

M5C 1X6 - Toronto

(Ontario)

PARIS

33 rue la Fayette

75009 Paris, (France)

+33 (0)7 67 51 90 38