SAINT-LAURENT BOULEVARD X CLARK
Commonly known as the Hand, Saint-Laurent Boulevard is a unique cultural, creative and innovative hub that lives day and night. Bringing together more than 700 businesses and organizations between Sherbrooke and Laurier,
the SDBSL's mission is to ensure the economic, cultural and social
development of the area.
Advertiser
Saint-Laurent
Boulevard
Objectives
Develop a relationship between Boulevard Saint-Laurent and the people of Montreal. Creating attractive content highlighting the various activities on Boulevard Saint-Laurent.
Target
18 - 35 years
Influencers
9 Montreal lifestyle influencers, foodies, moms and photographers
Strategy
Clark Influence a décidé de créer une web-série. En suivant le quotidien d'influenceurs, d'entrepreneurs, d'amis ou de familles, les contenus vidéos mettaient en lumière le dynamise du Boulevard. Brunchs, restaurants, salons de massage, locaux commerciaux, etc. le boulevard regorge d'endroits à découvrir ou redécouvrir.
+ 450K
PEOPLE REACH
2.2M
OF TOTAL IMPRESSIONS
8
YOUTUBE VIDEOS
+ 6%
OF ENGAGEMENT
RATE
Influencers
​
Sarah Babineau @kara_bino
Karolane Rondeau @karolanerondeau
Carolane Stratis @carolanes
Josiane Stratis @josianes
Chloé Dumont @chloedumont
Dany Simard @simaaaard
Ali @inayali
jfsavaria @jfsavaria
Anne @yellowillow
Vincent @montréalismes
Olivie @une_olive
Yesmine @yesmini_